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Different types of publications have different purposes and different audiences. When we talk about journals, we can usually divide these publications into three broad categories: scholarly, popular, and trade/professional publications.
|Scholarly Journals||Popular Journals||Trade/Professional Publications|
|Purpose||Informs and reports on original research done by scholars and experts in the field.||Entertains and informs a general audience without providing in-depth analysis.||Reports on industry trends and new products or techniques useful to people in a trade or business.|
|Authors||Articles are written by subject specialists and experts in the field.||Articles are written by journalists, freelance writers, or an editorial staff.||Articles are usually written by specialists in a certain field or industry.|
|Audience||Intended for a limited audience - researchers, scholars, and experts.||Intended for a broad segment of the population, appealing to non-specialists.||Intended for practitioners in a particular profession, business, or industry.|
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